Goal for Holiday 2019

$2.3 million in cash donations and 1.2 million pounds of food!

The Loblaw Companies Food Drive in support of food banks is an event that takes place twice a year, in spring and over the Holiday Season in December! The campaign’s objective is to provide donations to the food bank community across Canada.

Food banks are matched with local store as per the request of the store managers or owners. Stewardship and Recognition is a key component of this program as the store can request a change in match, if food banks are not engaging.

The campaign has two components:

National Round Up: Support will be collected in the form of cash at the register upon check out at Loblaw banner stores. A Loblaw approved handbill will be available for printing to all participating food banks should you wish to handout to customers.

Food Drive: Food donation bins will be available for in store food collection at each Loblaw banner store for the duration of the campaign.

100% of food donations will be directed to the local food bank. • New: Starting Holiday 2019, 100% of all cash donations will be directed to the local food bank.

Campaign Scope

What

‍National round-up and food drive in support of local food banks from coast to coast to coast.

Why‍

Canadians visited food banks over 1 million times each month. 1 in 6 people assisted by food banks are employed. (2019 Hunger Count Report)

Mission‍

Loblaw Companies Limited considers it a priority to give back to the communities where it operates. With over 1000+ stores participating, Loblaw recognizes and acts responsibly to help these communities.